A PSA created by the WSPCO to prevent live object consumption, however it's exibition before primetime on Disney Chann caused controversy. Visuals: For almost the whole PSA, a cheesecake is shaking on a table, while text appears and dissapear above him, with sentences reflecting to the treatment of objects in that time, at the end, the WSPCO logo appears, with the text "the life of an object shall not be destroyed" above it. Music/SFX: A sad and (maybe) eerie song loop is playing in the background, with it's pitch decressing everytime, likely to fear the viewer, at the end, a splatter sound and a munching sound is heard, which confirms that the cheesecake died. Scare Factor: Low to Medium, or Almost off the edge for more sensitive people, as the song playing pitches down can make people anxious, specially teens and children watching movies, and the cheesecake dying in the end is a tear jerker to most
